Teradata has announced that the gaming company Trump Entertainment Resorts, which owns several casinos, will develop data warehouse solutions from Teradata and from the solution portfolio for the game industry’s solution of Compudigm “See Power”.

Trump, property of the multimillionaire Donald Trump, needed technology that offered a deeper knowledge of the clients based on empowering the visualization of business data. Besides, it was required to improve the reporting capacities and the yield analysis in a platform that could support an organization which is constantly growing, as well as the requirements from business users for more sophisticated analysis.

“The solution from Teradata/Compudigm also helps us to determine the optimal localization of the resources through the company while we continue searching for new technological solutions for the company”, assures Virginia MacDowell, Executive Vice president and CIO of Trump Entertainment Resorts.

The company has chosen to install the data warehouse of Teradata to offer a better service to the clients by giving information to responsible people in a centralized environment. The data can be analyzed and presented to the users of the business as a series of data visualization either passive or active that shows how the business is working. This visualizing allows the people in charge to have a more accurate adviser of the business and adjustments that positively affect the client’s experiences and the operative results.